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June 2014

One Size Never Fits Alls

June 11, 2014 @ 11:30 am - 1:00 pm
Cantina Laredo,
120 South 31st Avenue
Omaha, United States
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We all know promotions, advertisements and social media are excellent channels in reaching your target audience. But what’s the secret to getting their attention? How do you really connect with your target audience? Or break through the clutter? In order to connect with your consumer, you must first understand whom your target audience is, how they like to communicate and where they communicate – be it direct mail, twitter or over the phone. Join us Wednesday, June 11 as we…

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August 2014

Brews on the Patio

August 28, 2014 @ 4:00 pm - 6:00 pm
Benson Brewery,
6059 Maple Street
Omaha, NE 68104 United States
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Let’s celebrate a return to studies, schedules and a bit more (communication) structure with Brews on the Patio! Join the conversation at the “Hop Box”, Benson Brewery’s outdoor patio, on Thursday, August 28 from 4-6 p.m. IABC members, non-members and communicators in general are invited to enjoy appetizers, dessert and one complimentary brew of your choice (select hot or cold brews including coffee, beer, wine and well drinks). Hear from Benson Brewery’s General Manager Rick Lippman on ways he’s trying to stand out in a…

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September 2014

Viral Video: Go from Creating a Dud to Buzz

September 10, 2014 @ 11:30 am - 1:00 pm
Spezia,
3125 S 72nd St.
Omaha, NE 68124 United States
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Thirty-three percent of all online activity is spent watching video. And chances are, the majority of us watch at least one everyday. Yet, with multiple platforms and tons of video’s competing for people’s attention, how can you rise the noise, yet stay authentic to your brand and messaging for results. Regardless of your budget or video production know-how, Steve Maly with Maly Marketing will break through the clutter and give you the answers. A self-described Activist, Maly will take you…

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October 2014

Communications Camp

October 16, 2014 @ 1:00 pm - 5:00 pm

Get inspired with our third annual Communications Camp! We'll have three national speakers ready to inspire Thursday, October 16 at Marcus Midtown Theatres. Sign up today – tickets are limited!

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November 2014

Ringing in the Holiday

November 12, 2014 @ 11:30 am - 1:00 pm
Spezia,
3125 S 72nd St.
Omaha, NE 68124 United States
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Technology is helping consumers shop smarter for the best deals-both online and inside brick and mortar shops. So what are some do's and don'ts to harness this communication power and avoid being added to a shopper's naughty list? Alicia Peters, general manager of Village Pointe Shopping Center; and Jenni Mitten, marketing director at Nebraska Crossing Outlets, will break down their strategies during November's IABC luncheon Ringing in the Holiday.  Peters and Mitten will share how their respective outdoor malls are combining…

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December 2014

True Blue Communication: a BCBSNE Case Study

December 4, 2014 @ 8:00 am - 9:15 am
Blue Cross and Blue Shield of Nebraska,
1919 Aksarben Dr
Omaha, NE 68180 United States
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True Blue Communication: BCBSNE case study. Hear from Andy Williams, Director of Consumer Marketing, on the communication strategies that Blue Cross and Blue Shield of Nebraska has utilized to keep members, employer groups, providers and the public on the pulse of contract negotiations with CHI Health. Breakfast will start at 8 a.m. and the presentation at 8:15 a.m. Space is limited. Register for this informative event today! Sell Tickets Online through Eventbrite

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January 2015

Growing Your Giving

January 22, 2015 @ 8:00 am - 9:00 am
Mosaic Inc.,
4980 S. 118th Street
Omaha, NE 68137 United States
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From ice bucket challenges and super heroes to a Stache Bache and 24 hour online fundraising website, non-profits are moving beyond traditional fundraising campaigns and communication techniques to generate awareness, funds and success. Kali Baker, the communications director for Omaha Gives 24 and Valerie Pope, a Mustaches for Kids Omaha board member, join us for this candid discussion over breakfast at Mosaic. Join us to learn how to: Motivate donors to maximize charitable giving opportunities Incorporate effective storytelling techniques Blend…

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February 2015

How to Inspire Employee Engagement

February 11, 2015 @ 11:30 am - 1:00 pm
Spezia,
3125 S 72nd St.
Omaha, NE 68124 United States
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Want to create a culture where employees are engaged, inspired to work and love their jobs? Heidi Mausbach, president and CEO of Ervin & Smith, joins us for a candid discussion about how her company has developed a “Best Places to Work” culture. (Hint: It’s not just free soda and ping-pong.) The agency was recently recognized as one of the Best Places to Work in Advertising & Media by Advertising Age, and Mausbach will share insights into some of Ervin…

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Agency Tech Startup Showcase

February 26, 2015 @ 5:00 pm - 7:30 pm
The Wareham,
1624 Mike Fahey Street
Omaha, NE 68102 United States
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At the Agency Tech Startup Showcase, you'll meet the local startups disrupting ad land. Their offerings range from content marketing automation and traffic management, to hosting services and more. Whether you're looking for ways to streamline your processes, potential ad tech investments, or to become more in-the-know about the startup scene, this showcase will deliver. Learn More!  

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